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Customer Experience & Business Transformation Leadership 

Offering Strategic Cx Planning & Transformation Services 

Transformation Through the Lens of the Customer 

What is at risk  when Customer Experience is not  your primary differentiator?
  • Higher customer churn

  • Lower brand reputation & retention rates

  • Reduced customer wallet share

  • Reduced customer life-time value

  • Slower growth & higher costs of acquisiton

  • Eroding market share

An effective Customer Experience transcends into the fabric of  business operations, employee efficiency, culture & the overall product & service strategy of a company. 


Mid-Market through Fortune 100 Clients Engage Alpha Leonis in 1 of 3 Ways. 


How do you know when you're ready to work with 

Alpha Leonis?



  • Customer Growth & Retention are the key measures of success. 

  • Customer Intimacy is a key competitive business strategy selected.

  • Customer Experience is a leading indicator and success factor for business transformation efforts.

  • Employee Experience, productivity, and continuous improvement are leading drivers for digital business transformation.

  • Disciplined Customer-Led Innovation processes are needed.

  • Customer Experience needs to be established as a company-wide program.


Why Hire a Fractional Leader? 

It's simple. You want focused, value-driven, C-level talent to make an impact on your business now. 


Consider the following:


  • Since 1998, and being a systematic thinker, Michael has built numerous reusable assets, tools and frameworks to help teams through the playbooks needed for Customer Experience, Innovation and Human-Centered Digital Business Transformation.  


  • Full-time executives and leaders today only spend 20-30 percent of their time on strategic initiatives and big-picture ideas.

  • Not all companies can afford a full-time executive leader for customer experience focus and transformation. 

  • Customer Experience touches your entire company with deep impact across many leaders and executives in your C-Suite.  Instead of disrupting the existing senior management team with a new full-time role and a shift in responsibilities, a Fractional Cx leader can partner with the team, lead the capabilities needed and help enable them with new approaches, skills and tools.


  • With years of experience as a long-standing leader, executive and consultant within multiple industries, Michael brings a passion and diverse background that allows you to harness the biggest "bang for your buck."

Why hire
Proof Points

Since 1998, Michael has been afforded the opportunity in the professional world to experience a broad set of business challenges, models and customer interactions spanning a number of industries.

Proof Points

Since 1998, Michael has been afforded the opportunity in the professional world to experience a broad set of business challenges, models and customer interactions spanning a number of industries.

What Clients Say

“Mike is recognized as an expert in his field.  He brings a customer-centric focus to strategy, processes, investments and operating models and always with a focus on sustainability and independence once the engagement concludes.  The results include alignment across functions, support for investment decisions to deliver on the vision and momentum for changes with focus.”

Amy Komnick

Vice President, North America

Bayer Crop Science

What Clients Say

A Wealth of Meaningful Cross-Industry Experience

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Meet Founder & Managing Member, Michael Chandler  |  Meet Executive Business Manager, Kelly Chandler

Learn About the Company Name, Alpha Leonis

Michael Chandler - Founder

Leading Your Cx Transformation

Since 1998, Michael has helped companies of all sizes respond to industry changes and deliver the best possible experiences around their products and services.


He helps clients understand why the transformation to being customer-centric requires deeper activation and alignment into the organization than just a new technology, communication, marketing or sales touchpoint.


Michael engages with clients ranging from Mid-Market to Fortune 100.


Michael's History

Michael Chandler, an accomplished leader and entrepreneur, has worked in, built and led successful organizations and businesses in the domains of Innovation, Service Design, Business Transformation and Customer Experience.  


He has helped numerous organizations in Retail, Healthcare, Financial Services, Biotechnology, Agriculture and Insurance craft cutting-edge, cross-channel experience strategies, digital innovations, business process improvements and organizational transformations for the customer and workforce since the late 90’s.


Today's competitive landscape is predicated not only on strong product performance, but, more importantly, who can deliver on the best possible experience.


His achievements have been recognized in Small Business Monthly (SBM) Top 100 St. Louisans to Know in Business, Small Business Monthly (SBM) Future 50 Companies, Fast Company-Fast 50, CIO Magazine, Citi’s Presidents Club and American Banker.

Michael's Milestones

In the early 2000’s Michael grew, from scratch, a 55-employee division within Citi focused on Technology & Business Process Transformation.  


In 2008, he joined a global technology & consulting firm, Ascendant, as a Business Unit Executive and late-stage partner to build a successful Digital Strategy and Customer Experience division and contributed to the scale of the company to its $110MM annual revenue and successful sale in 2012.


During this time he also participated in shaping and building a $60MM roll-up strategy with three Denver-based consulting firms and agencies.   


In 2012, Michael focused on the St. Louis marketplace and co-founded Chaotic Kingdom, a nonprofit company solely focused on giving back to charities (environmental, animals and humanity) through donations of proceeds, event support and charitable event fundraising generated through apparel and product sales.  


He also co-founded XperienceLab, a management consultancy helping clients achieve innovation, customer experience strategy and business transformation goals through insight and lean human-centered methods.  XperienceLab was sold in 2017.


Alpha Leonis Consulting was founded in late 2017.

Kelly Chandler

Executive Business Manager

Sales Operations, Finance, Marketing & Client Analysis

Since 1999, Kelly has held numerous roles in Finance, Sales Operations, Account Management and Market Research/Analytics in both corporate and independent consulting companies.

She manages all internal-facing operations, marketing/communications and conducts market research & data analytics to support client initiatives.


What's In A Name?

Why the name Alpha Leonis?   Regulus, or its Latin derivative, Alpha Leonis, is the brightest star in the constellation of Leo and one of the brightest stars in the night sky. The name was chosen during a summer visit to a local lake after Founder, Michael Chandler, and his wife, Kelly, ran through a brandstorming exercise. Born in July of 1974, a Leo, and with a historical coat of arms and family crest containing three lions, this name was more than fitting to represent the integrity, perseverance and grit Michael applies to his consulting and the organizations he builds and leads.  Furthermore, Alpha represents "the leader of the pack" and Leonis translates to "lion strength." The consultancy is based on his wealth of expertise gained over the years as a recognized leader, consultant and entrepreneur.

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Get in Touch
Get In Touch

Call. 1-314-Two Zero Zero-2631

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